Internet Usage & Penetration by World Region

This table summarizes Internet populations and penetrations by World Region as of November 30, 2007.

 

WORLD INTERNET USAGE AND POPULATION STATISTICS

World Region

Population
( 2007 Est.)

Population
% of World

Internet Usage,
Latest Data

% Population
(Penetration)

Usage
% of World

Usage Growth
2000-2007

Africa

941,249,130

14.2 %

44,234,240

4.7 %

3.5 %

879.8 %

Asia

3,733,783,474

56.5 %

461,703,143

12.4 %

36.6 %

303.9 %

Europe

801,821,187

12.1 %

343,787,434

42.9 %

27.2 %

227.1 %

Middle East

192,755,045

2.7 %

33,510,500

17.4 %

2.7 %

920.2 %

North America

334,659,631

5.1 %

237,168,545

70.9 %

18.8 %

119.4 %

Latin America/Caribbean

569,133,474

8.6 %

122,384,914

21.5 %

9.7 %

577.3 %

Oceania / Australia

33,568,225

0.5 %

19,243,921

57.3 %

1.5 %

152.6 %

WORLD TOTAL

6,606,970,166

100.0 %

1,262,032,697

19.1 %

100.0 %

249.6 %

NOTES

  1. The table above was downloaded from Internetworldstats.com on January 18, 2008.
  2. Internet Usage and World Population Statistics are for November 30, 2007.
  3. Demographic (Population) numbers are based on data from the US Census Bureau.
  4. Internet usage information comes from data published by Nielsen//NetRatings, by the International Telecommunications Union, by local NIC, and other reliable sources.

About Todd Hollander

Hollander is Founder and President of Todd Hollander Market Research. He has over 25 years of experience in the design and analysis of strategic market research, is an instructor in the University of Georgia’s "Principles of Marketing Research" course, and is the author of "We’re Killing Our Kids," a highly-acclaimed book on the childhood obesity epidemic, and “The Online Survey Doctor,” a weblog dispensing expert advice about internet survey research.
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