customer surveys
Unlike do-it-yourself survey suppliers, we provide all of the expertise and services to ensure that your customer surveys not only meet the highest standards of quality and professionalism, but also deliver insightful, actionable information. The process for a customer survey is generally as follows.
|
Activity |
Timing |
Description |
|
1. Questionnaire Development |
Week 1 |
Working in close collaboration with the client, we draft a questionnaire and submit it for review. Based on an iterative process with key client personnel, the survey instrument is refined and finalized. |
|
2. Programming |
Week 2 |
We program the online survey and perform comprehensive Quality Assurance testing. |
|
3. Online “Test Drive” |
Week 2 |
Key client personnel are able to test the online survey before inviting customers to participate. |
|
4. Invitation |
Week 3 |
Customers are invited to participate via emails containing a hyperlink to the online survey. |
|
5. Data Collection |
Week 3 |
Respondents complete the survey. |
|
6. Analysis |
Week 4 |
We collate the data and perform extensive statistical analysis. |
|
7. Reporting |
Week4 |
Our clients want insight - not data. So in addition to giving you the numbers, we tell you what they mean. Our reports typically include:
|
|
Total |
4 Weeks |
(This timeline can be compressed if needed) |
For more information, or to request a quote, please contact us.